Business Networking & Following Up On a LinkedIn Connection

Shortly after I joined LinkedIn and posted my profile, I was pleasantly surprised to receive a telephone call from Flyn Penoyer.  He proceeded to tell me that we had just connected on LinkedIn and he wanted to learn more about what I did and explain to me just what he was working on as well.  That conversation, on a Saturday afternoon,  has developed a life-long connection between myself and Flyn!  I consider him to be one of LinkedIn’s finest gurus and I hope you do too!  The following is an article that he has posted on his blog and I encourage you to subscribe to get more of his information.  He also has an awesome membership sight where he provides such great education on using LinkedIn, so be sure to check that out too!  When he asks, just tell him Carol Deckert sent you!  You’ll hear the smile in his voice!

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The secret to business networking is building valued relationships. The process of building value is much like the concept of first impressions in that immediate action is best.

A connection of mine recently sent me a copy of his new follow-up to any one connecting to him. In the note he provided a number of values to his new business networking connections including five or six names of people he recommends connecting with.

There is absolutely nothing wrong with the above strategy. However, it can be empowered by giving less more often. By giving one or two names or value items in the first message and then sending another some time latter and so on, you get much more bang for your buck. Someone seeing your name and getting value from you once is great, but if it happens three times they’ll never forget.

When I asked him why he had not split up the message in the first place he indicated he had no way to track the folks.  It occurred to me that there is a LinkedIn solution to this. Its not the greatest but it would work.

Using the tag feature of your connections list you could simply tag them with a date represented by number 030110 followed by a letter representing the message thus: 030110B.

You could then send your first message, tag the connection and use the tag to know when to follow up – if you scheduled them all for Friday’s for example you could make retrieval and follow-up a bit easier.

Though this is not the most streamline version of a follow-up program it is a workable one that has the potential to make a huge impact on your business networking activities.

Though I have focused this on LinkedIn, the method is sound for any networking activity or social and business networking.

Your comments and sharing of this post are appreciated.

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Telephone: 408-296-6880               408-296-6880      

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I thought that I knew quite a bit about LinkedIn, however this tagging feature was new to me.  After reading Flyn’s article, I can certainly see how valuable this tool could be!  What are your thoughts on this tool?  Please be sure to post them in the comment section below and thanks so much for reading – I appreciate your support!

Carol

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